SEO Basics for Professional Education Program Planners
InReach2025-11-24T20:14:30-06:00What can SEO do for your online CE catalog? SEO: Let’s start from the beginning! Search Engine Optimization (SEO) is “the process of affecting the visibility of a website or web page in a web search engine’s unpaid results.” Why should you care about SEO? Generally, the higher a site appears on a results page, the greater the number of visitors. Moreover, increased visitors should result in more customer conversions. More customer conversions make you the hero! However, SEO can be quite complex, and experts can quickly escalate a conversation, throwing words around that [...]

