INREACH LMS Software, Learning Management System, Continuing Education Platform

Yearly Archives: 2015

What is leadership REALLY?

2026-06-08T13:04:56-05:00

What is leadership? This is an important question at any point in your education or career. It’s not a pleasant situation to be on the receiving end of poor educators or management. So, let’s take a closer look at what leadership really is, and some examples to emulate. Wikipedia’s definition of leadership is “a process of social influence in which a person can enlist the aid and support of others in the accomplishment of a common task”. Three things stick out to me about this definition of leadership: 1) Leadership as a PROCESS, indicating some level of effort and a [...]

What is leadership REALLY?2026-06-08T13:04:56-05:00

Course Design for the Modern Learner

2017-09-14T07:53:02-05:00

As Neil recently pointed out in his blog, learners have changed, and their learning preferences have changed. The question then becomes, how do you develop courses that will engage, stimulate, educate and excite the modern learner? Here are some course design tips we thought you might find helpful: Make it bite-sized. Over-loaded schedules and frequent interruptions makes time for continuing education a luxury. Providing learning in bite-sized chunks will help your learners get key points or tips that they can immediately apply to their professional practice. If accrediting bodies require certain course durations for certification, be sure to build in a [...]

Course Design for the Modern Learner2017-09-14T07:53:02-05:00

HighRoad Solution Kicks Off Association Innovation Seminar Series

2017-07-24T13:15:38-05:00

Research Study Spurs Launch of Education Programs Focused on Staying Relevant in the Digital Age Ashburn, Virginia—May 13, 2015—HighRoad Solution, the only digital agency focused exclusively on associations to offer email, automation and inbound services announced the launch of their 2015 HighRoad U Innovation Seminar Series. The live events will run throughout 2015 and were developed in response to the groundbreaking 2014 State of Digital Marketing in Associations study. The Study, conducted by Demand Metric, concluded that the association industry significantly lags behind corporations in their ability to effectively market and grow in today’s world. The findings of the study predicted [...]

HighRoad Solution Kicks Off Association Innovation Seminar Series2017-07-24T13:15:38-05:00

What Modern Learners Want… It May Not Be What You Think

2025-11-24T18:26:05-06:00

Recently I saw this infographic from Bersin by Deloitte, HR specialists, which dissects the modern learner. While they were focused on learners in a corporate environment, their findings are applicable across industries and provide great insight into the challenges that those focused on professional continuing education encounter. Today’s work places are fast-paced ever changing environments that demand that employees constantly develop new skills and hone their existing ones. Whether your learner is a skilled doctor needing to stay up-to-date with the latest medical advances, or a fork-lift operator who must remain current with all safety requirements, continuous learning is a must. [...]

What Modern Learners Want… It May Not Be What You Think2025-11-24T18:26:05-06:00

How Innovative Are You? Attend the Upcoming Seminar to Learn More

2017-09-14T07:53:02-05:00

We’re counting down to May 15th for the first Innovation Seminar exclusively for Association and Non-Profit executives focused on evolving your workforce, communications, technologies and budgets. These four key areas were highlighted in the 2014 State of Digital Marketing in Associations report conducted by Demand Metric where associations and non-profits are significantly trailing behind corporations. In an effort to bridge that gap, this seminar series brings together thought-leaders and executives to construct strategies to improve your organizations and identify growth opportunities. You’ll hear great sessions on the following topics: The Inbound Mindset: Aligning Your Not-for-Profit Offerings to the Modern Consumer The [...]

How Innovative Are You? Attend the Upcoming Seminar to Learn More2017-09-14T07:53:02-05:00

Transform Static Education to Dynamic, Engaging Content

2017-09-14T07:53:02-05:00

Time and time again we hear the same plea from education coordinators: “I’d like to begin cultivating a dynamic and interesting online education culture for my organization, but there’s so much work to do considering we don’t have any online content, only pdfs and DVDs.” It’s true, no one wants to be subjected to material consisting of seemingly miles long pages in pdf format and low quality DVDs that do not allow for interactivity. But, the good news is, all of that vital information found in your pdfs and DVDs can easily be transformed into engaging online content. Let’s break it [...]

Transform Static Education to Dynamic, Engaging Content2017-09-14T07:53:02-05:00

Marketing Your Continuing Education: Place

2017-09-14T07:53:02-05:00

In marketing, the term Place refers to where a buyer can go to purchase your product. For many companies this involves deciding on distribution channels, or what resellers to work with, or whether to hire a sales team and sell directly. When applying the 4P’s of marketing (product, place, price and promotion) to the world of continuing education, Place is one that can feel more esoteric since you are not dealing with a physical product. When your product is educational content rather than a physical object, the question isn’t so much about a sales team or resellers, rather it is about [...]

Marketing Your Continuing Education: Place2017-09-14T07:53:02-05:00

Marketing Your Continuing Education: Product

2017-09-14T07:53:02-05:00

If you’ve taken a basic marketing course, or done any reading on the subject, you’ve probably heard of the 4P’s of marketing; Product, Place, Price and Promotion. You’ve been told all you have to do is know what a particular group of people wants, where or how they want to purchase it, what they will pay for it and do all that exactly when they want it. In short, all you have to do is offer the right product in the right place, for the right price at the right time. If you’re anything like me you thought, “Yeah right! There’s [...]

Marketing Your Continuing Education: Product2017-09-14T07:53:02-05:00

Saving Time on Marketing and Communications

2017-09-14T07:53:02-05:00

How much time do you spend marketing your CE content to existing customers? How many spreadsheets do you have tracking what people bought in order to determine which new products they might be interested in? Wouldn’t it be nice if you could automate this? We’ve been thinking a lot about marketing recently. And I don’t mean just marketing InReach (though that is always a plus) but how to help clients market their content to learners. As a marketing professional, I know how time consuming this can be, and I really rely on technology to help me maximize my time. That’s why [...]

Saving Time on Marketing and Communications2017-09-14T07:53:02-05:00

True Partnership Involves Sharing

2017-09-14T07:53:02-05:00

How closely do you partner with your education platform provider? Synonyms for the word partner are colleague, collaborator, teammate and ally; which is exactly how your education platform provider should be described. A large part of any partnership or collaboration is transparency and clear communication. Here at InReach, we believe that an essential element of partnering with our clients is sharing our vision for growth, including how our product will evolve to foster further success. One manifestation of this is sharing our product roadmap, or plans for new enhancements or product features we have. In all honesty, sharing the product roadmap [...]

True Partnership Involves Sharing2017-09-14T07:53:02-05:00
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