November 2013

A Free & Easy Member Benefit
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A Free & Easy Member Benefit

InReach2016-04-20T21:22:13-05:00

In addition to providing formal continuing education to your members, quick and easy recommendations on other professional resources can increase your value in their eyes. This can be as simple as linking to relevant news article in your newsletter and re-publishing it in your member publication (with permission of course). Go a step further by providing a reading list, book review or even hosting an online book club. Amazon founder and new owner of the Washington Post Jeff Bezos recently shared the three books he encourages his executives to read: The Effective Executive by Peter Drucker The Innovator's Solution by Clayton [...]

A Free & Easy Member BenefitInReach2016-04-20T21:22:13-05:00

Selling Your Value
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Selling Your Value

InReach2017-09-14T07:53:06-05:00

Selling the value of your organization’s membership can sometimes be tricky. What are potential members looking for? What will retain them? What will keep them actively engaged? Earlier this month on Forbes.com, Patrick Hull gives professionals four reasons they should join trade and professional associations. Conversely, as one of the associations professionals are considering joining, it is your responsibility to highlight how you meet these needs. Excerpted from Hull’s article, here are the four benefits professionals should be looking to their associations to provide: Education: Associations offer a variety of educational opportunities from webinars to national/international conferences. I’ve found that the [...]

Selling Your ValueInReach2017-09-14T07:53:06-05:00

Year One. Job One.
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Year One. Job One.

InReach2017-09-14T07:53:06-05:00

October 8th marked my one year anniversary at InReach. It’s been a year of learning about the market for continuing education, our clients, and the members they serve. It’s also been a year of understanding InReach and how we need to change and grow in order to better serve that market, and more importantly provide an exceptional service experience to our clients and their customers. I couldn’t be more excited about embarking on Year 2. I am continuing to assemble a great team that is committed to not only enhancing the product by bringing more new features and functionality, but also [...]

Year One. Job One.InReach2017-09-14T07:53:06-05:00

Must See Six: November

InReach2015-03-31T13:18:36-05:00

Editorial: The Future is Now, Meetings.net As a recent survey by Elsevier’s Office of Continuing Medical Education, Academic CME, and ArcheMedX recently found, clinicians are moving away from their traditional reliance on live activities and toward getting more of their education online. Forbes makes move into online MBAs, Financial Times “The opportunity to bring business education to people online that would otherwise have difficulty finding it is very attractive to us,” said Mr Perlis 5 Global Meetings Megatrends, Associations Now A newly released German Convention Bureau study revealed big trends shaping the global meetings industry. What are the implications for associations [...]

Must See Six: NovemberInReach2015-03-31T13:18:36-05:00

Monthly Archives: November 2013

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