InReach supports professional associations in delivering high-quality continuing education that meets accreditation standards and advances member learning. Our solutions help associations create, manage, and deliver compliant CE programs with confidence. We ensure educational integrity, accurate credit tracking, and a seamless learner experience across live and online formats.
Traditionally summer is the time to load up the car with kids, pets, and whatever luggage will fit and hit the road for a summer road trip. And, if you have any hope of reaching your destination, you need a trusty map to guide you through all the twists and turns on your journey. This [...]
I like to call learner technical support the “secret sauce” of our success in the continuing education industry. Not only is our superior support one of the many things that sets InReach above other companies, it is an invaluable asset to our clients. Just look at the statistics. 89% of consumers have stopped doing business [...]
Like many businesses in America, these are challenging times for associations. Between tighter budgets, and changing demographics the traditional business model built on membership dues is in need of a tune-up. One way that associations meet the financial challenges created by changing demographics and tighter budgets is to seek other sources of revenue, non-dues sources [...]
We asked our resident webcaster, Paul Meador, about some tips to follow for a successful online educational experience. Here’s what he had to share with us about an important aspect of an online training or event: the internet connection. In Paul’s words, “A lot of times, the people organizing webcasts or other streamed online events [...]
Does your course catalog work for you to drive registrations or sales, or do you have to do all the work promoting your content, while your course catalog merely serves as a content repository? For most people, the answer is the latter. Their course catalog is merely a listing of the courses their organization offers. [...]
These days M-learning, or mobile learning is a big buzz word in the online education field, and many organizations are scrambling to create an m-learning strategy. In a previous post we offered some tips on when and how to develop your m-learning strategy. Today, we’re going to focus on another aspect of mobile learning—one that [...]
When we talk about the 4P’s of marketing, Promotion always comes last. By this point in the process you should have hammered out all the details with your product, its price and how your learners will access your courses (place). Now, you are ready for the final piece, promotion. Promoting your product can take many [...]
As a product guy who has experience with startups, SaaS companies, and large technology companies I have come to realize there are principles in this “IT world” that would translate well to the world of online education. Whether you are creating your first eLearning program or looking to take a continuing education program online consider [...]
So we’ve been talking about the 4P’s of marketing and how they relate to the world of continuing education. We’ve looked at Product, Place and now are going to examine Price. Of all the areas of marketing, pricing can be the most complicated, and most impactful. Get pricing wrong and it can cost you big [...]
As Neil recently pointed out in his blog, learners have changed, and their learning preferences have changed. The question then becomes, how do you develop courses that will engage, stimulate, educate and excite the modern learner? Here are some course design tips we thought you might find helpful: Make it bite-sized. Over-loaded schedules and frequent [...]
