The post Your Brand: by InReach appeared first on InReach Continuing Education Management System.

This year, we at InReach are more thankful than ever. We are thankful for you, our partners & end users, and thankful for one another. As we reflect on the months that have passed, we are truly grateful. Looking back on 2025 and ahead to 2026, our hearts are full. Because of you, our partners and learners, we have the ongoing opportunity to grow and serve your needs. Through new software releases and bug fixes, we find a community of excited users, inspiring us with their ideas and willing to share their experiences to help make us the best we can be. We appreciate your valuable feedback and communication and your dedication to InReach. Because of the loyal partners we support, we have stayed more connected than ever. As a team, we take pride in our product and in yours.

It’s Time for Giving Thanks

This time of year, we find calmness sipping on a cup of hot cocoa and relaxing by the fireplace with a loved one. We find comfort in wrapping ourselves up in a toasty blanket and bringing out our favorite pair of festive socks. The aroma of the holiday season fills our homes as we are reminded that even in times like today, our homes are what bring us together.

Behind the scenes, we are thankful for each other.  We are each part of a kind, supportive team excited about the future of InReach. As a team, we are thankful for placing your trust in us to be the platform for your Continuing Education needs.  Thank you for growing with us as we add and refine our services to meet and hopefully exceed your online continuing education requirements.

What’s Next for InReach?

In 2026, we are looking forward to taking our partnerships to a new level. We have exciting things on the horizon as we master the world of Artificial Intelligence and beyond. Most of all, we look forward to our continued partnerships and continuing growth, both ours and yours. Here’s to our reflection of the passing year and our most positive wishes for 2026.

Thank you, and it’s on to ’26.

The post Giving Thanks appeared first on InReach Continuing Education Management System.

For InReach partners that are associations, member share means the percentage of your membership that buy CE products from you. Knowing your member share is a good thing. First, you can define potential opportunity for growth, and second, you can quantify the number of members that take advantage of what is typically identified as the most popular member benefit.

Confirm Your Member Share

For those with access to CE regulatory data, you can easily confirm your member share. You can measure it by hours or by purchaser.
Both methods provide valuable information. Who buys from you, and how much do they buy?

For those without regulatory data, you can estimate your member share. You can compare purchaser lists with membership lists.
You can also include CE questions in member surveys.

Most associations see a 25–35% member share. There is often significant room to grow. However, you should not assume member share growth is always necessary. You need a precise assessment before making decisions. If you want more revenue, raising prices works better than increasing volume.

How to Grow Your Membership Through Member Share?

Most association executives and volunteer leaders want to serve as many members as possible, especially if the association is a voluntary organization. So, you might be compelled to grow member share without consideration of costs related to growing. Absent that mandate, you should analyze costs and balance any risk of growing member share against the benefits of growing your market share. While you normally profit when you increase member share, there are instances where that will not be the case. For example, more members might purchase CE from you if you lower your prices or begin to give away free content.   Be careful if you have challenging revenue goals.

A client recently asked me how to grow member share.  Admittedly I was tired and had recently lost an important football game, but I was left flat-footed. I suggested actions related to selling more CE and not selling to members that have never purchased before. Recognizing my weakness, I have drilled down and done research to provide a better answer to that specific client and to all of you!

Get Feedback from the Right People

You already know what your current customers think about your CE offering because you ask them almost every time they buy from you. “How do you like the program…?”  To increase market share what you need to do is ask those members that aren’t buying from you. Through surveys and focus groups find out how they are getting their continuing education, and what is the barrier for them in buying from you. As an aside, always ask them specifically about their educational needs. This feedback may give you information upon which to act in gaining member share.

Things to Try to Increase Member Share

Incentives

• Reward members for referring a member that has never purchased from you. A discount?
  Incentivize members that have never purchased from you by providing a discount for a first-time purchase. Create a limited window of time with this opportunity to generate a sense of urgency to purchase. As an alternative, send an electronic thank you note with a discount to be used on a second purchase. Or do both!

Extras

• Provide program extras without increasing prices: Pre- and post- programs on the same subject of the primary program; a supplement to supporting course materials like a tip sheet, e-book, or a checklist.

Valuable Content

• Target members with valuable content you know will be helpful to your member. This doesn’t have to be a product, it can be a communication relating to their practice area. For example, let your bankruptcy practitioners know that there are Senate hearings this week on XY and Z bankruptcy law provisions. Notify litigators that the new procedural rules are effective in XX weeks, and you can find the new rules here. If you are offering programming on the new rules, let them know about that too. At some point, the member may begin to rely on you as a source of information that is important to them.

Be Personal

• Be personal. Everyone wants to feel wanted. Ask program planners, speakers, and authors to reach out to people they know and ask them to attend their upcoming program or alert them to the release of a new book. Carrying on the bankruptcy example, if you have a program on bankruptcy CALL practitioners in that area and offer a personal invitation to register for the program. You’d be surprised how much a staff of five can do in 30 minutes to make an impact. (Make it fun. Make it a contest. Include food.) Thank first time purchasers by listing their names in a print ad for your association journal.

Leadership

• Invoke your leadership to advocate for your department and the products you produce. Association leaders love to make a difference, and this is an easy task. Every time a president speaks to or meets with a member, ask for their loyalty to the association by promoting the quality and breadth of your CE offering.

Whew!  Longer than normal, but I’m not going to be caught flat-footed again.  If you have increased your member share, please let me know how you did it.

The post Member Share: Flat-Footed Never Again appeared first on InReach Continuing Education Management System.

The post Transformation of CME: An Exploration appeared first on InReach Continuing Education Management System.

The post What are Certification Methods? appeared first on InReach Continuing Education Management System.

The post Focus on Opportunity and Cost appeared first on InReach Continuing Education Management System.

In today’s rapidly evolving educational landscape, associations and organizations face growing challenges in delivering high-quality continuing education (CE) to their members. Fortunately, innovative solutions like the InReach CE platform address these challenges head-on, creating enhanced learning experiences and driving organizational success.

At InReach, we understand the diverse goals and needs of our clients. That’s why we’ve designed a comprehensive suite of services to empower organizations to thrive in the digital age. Let’s explore the key benefits that InReach brings that’s transforming continuing education to associations and societies.

White Glove Service

From initial onboarding to ongoing support, InReach CE provides white glove service for every client. Our dedicated team offers personalized guidance at every step, ensuring a smooth and successful implementation.

Complete Control and Management

With the InReach CE platform, organizations gain complete control over their educational offerings. The intuitive interface allows easy management of course catalogs, providing flexibility and customization to meet the unique needs of members.

Revenue Generation and Accounting Versatility

InReach CE supports revenue growth with robust accounting and payment features. Organizations can track finances seamlessly, streamline operations, and maintain financial transparency.

Robust Reporting Capabilities

Our platform includes comprehensive reporting tools to deliver actionable insights. Track learner engagement, course performance, and outcomes in real time, empowering data-driven decisions that improve educational programs.

Advanced Testing and Certification Tracking

For industries like medical, legal, and professional services, InReach CE offers advanced testing and certification tracking. Manage exams, monitor progress, and ensure compliance with industry standards—all within one system.

Competitive Pricing and Membership Growth

InReach CE enables competitive course pricing, helping organizations attract new members and retain existing ones. Its modern, user-friendly design enhances learner engagement and fosters a vibrant learning community.

Industry Expertise and Trends

With over 20 years of experience, InReach CE provides deep industry knowledge and insights. Organizations stay ahead of trends and best practices, maintaining leadership in the continuing education space.

Event Management and Production

Beyond course delivery, InReach CE streamlines event management. Host virtual conferences, webinars, or in-person seminars with tools that ensure seamless planning, execution, and attendee engagement.

Cybersecurity and Data Protection

Security is a top priority. InReach CE uses advanced cybersecurity measures to protect sensitive data and ensure compliance, giving organizations peace of mind.

End User Support and Accessibility

Our dedicated support team ensures all learners and administrators receive exceptional assistance. InReach CE also prioritizes accessibility, delivering an inclusive learning experience for everyone.

Integrated Marketing Solutions

Promote your educational offerings effectively with InReach CE’s integrated marketing tools. Reach the right audience, increase enrollment, and maximize engagement with your programs.

Comprehensive Learning and User Management

InReach CE combines learning management with Association Management Software (AMS) integrations. This seamless experience simplifies course delivery, member management, and administrative operations.

Membership Renewal and Engagement

Enhance member retention with personalized communications and targeted experiences. InReach CE helps organizations foster long-term relationships and drive ongoing engagement.

Conclusion

The InReach CE platform is more than a learning management system—it’s a partner in success. By empowering organizations with comprehensive tools, actionable insights, and expert support, InReach CE enables associations to achieve their educational goals, drive membership growth, and remain at the forefront of continuing education for associations.

The post Transforming CE: Exploring the Multifaceted Benefits of InReach appeared first on InReach Continuing Education Management System.

A nasal learner struggles with an odorless textbook.

Are Learning Styles a Myth?

At a recent conference I attended, a presenter committed blasphemy.  He suggested that learning styles were a MYTH.  There were audible gasps from the crowd.  I felt my blood pressure start to rise and decided to lead the rebellion against this wickedness.  After all, I know my learning style; I know the learning styles of my children, and I tutor law students respecting their learning styles. On a break at the conference, I volunteered to speak at the conference next year with a presentation to counter this sacrilege.

After I returned from the conference, I decided to see if there was ANY science behind this concept. With one Google search, I found there was A LOT of science behind this concept. How did I not know this?  Well, I’m not alone.

History of Learning Styles

The belief that people learn in different ways is a prevalent belief in American culture. The idea of learning styles is a century-old concept but grew in popularity in the 1950s and again in the 1970s. In the early 1990s, Neil Fleming developed the VARK questionnaire, 16 questions to establish someone’s learning style. VARK stands for “Visual, Auditory, Reading, and Kinesthetic.” While there were those that identified learning styles before Fleming, VARK is the most-used model today.

What the Experts Say

Some experts believe the ideas around learning styles spread as a result of the self-esteem movement. Teachers like to think they can reach every student. Students like to blame academic failures on a teacher that doesn’t adapt to their learning style. Today, one survey suggests that 90% of college students believe in learning styles, and likewise, 90% of teachers believe in learning styles.

However, scientists have debunked learning styles for some time. There is evidence that establishes people are not one type of learner. Students use multiple learning styles, but no single style resulted in better outcomes.

The Study of Learning Styles

Researchers Polly Hussman and Valerie Dean O’Louglin from Indiana University School of Medicine asked hundreds of college students to take the VARK questionnaire to determine what kind of learner the students were, and the students were then given study strategies that correlated to the identified learning style. The study concluded that not only did the students not study in ways that reflected their learning style, the students that adopted the strategies supporting their learning style didn’t do better on their tests. Further, the research established that students fall into certain study habits that, once formed were too hard to break.

Another study concludes that those that believe they are visual learners just like pictures more than words, and those that believe they are auditory learners just liked hearing words more. These preferences had no correlation to what the learners remembered. “…there’s evidence that people do try to treat tasks in accordance with what they believe to be their learning style, but it doesn’t help them,” says Daniel Willingham, a psychologist at the University of Virginia. “…learning styles have not panned out.”

Even the satirical-humor site, The Onion, has addressed learning styles. The headline of the article: “Parents of Nasal Learners Demand Odor-Based Curriculum.” A quote from the article:  “My 15-year-old daughter Chloe couldn’t sustain her interest in academics and, as a result, she would goof off with her friends and get in trouble,” said Michael Sweeney of Oswego, NY. “Now I realize that all those Ds and Fs did not represent any failure on my daughter’s part, but rather her school’s failure to provide an appropriate nasal-based curriculum.”  While ironic, this satire is not that far off.

Take Away

Cognitive science has identified varied techniques that support retaining knowledge:  spacing study sessions over time, experience the material in multiple modalities, and do practice tests.  Sounds like good, old-fashioned hard work to me.

What’s the takeaway for those that provide continuing education?  Present materials in multiple ways—use a balanced approach in presenting ideas.  Do not minimize a human’s ability to learn by identifying a single way to present information.  Use a potpourri of presentation approach, and you are bound to provide the balance every learner needs.

Resources

Parents of Nasal Learners Demand Odor Based Curriculum, The Onion, March 15, 2000

The Problem with ‘Learning Styles,’ Scientific American, May 29, 2018

‘Neuromyth’ or Helpful Model?, Inside Higher Ed, January 9, 2019

The Myth of ‘Learning Styles,’ The Atlantic, April 11, 2018

The post What You Talking About?  No Learning Styles?  appeared first on InReach Continuing Education Management System.

In the ever-evolving landscape of education and professional development, associations play a crucial role in providing members with access to valuable learning resources. A key component in this endeavor is the Learning Management System (LMS), the backbone of online education platforms. While switching LMS providers may seem daunting at first glance, the benefits far outweigh the perceived challenges. Here’s why associations should consider making the leap, even if it entails some initial effort.

1. Evolving Needs Require Flexible Solutions

Associations today face rapidly changing educational needs and technological advancements. To stay relevant and competitive, it’s essential to have an LMS that can adapt to these shifting requirements seamlessly. An LMS with robust capabilities allows associations to offer diverse learning formats, from interactive courses to webinars and virtual conferences. This flexibility ensures that members can access content in ways that suit their preferences and schedules, ultimately enhancing engagement and satisfaction.

2. Enhanced User Experience

A user-friendly interface is paramount for ensuring member satisfaction and retention. Associations need an LMS that is intuitive and easy to navigate for both administrators and learners. Modern LMS platforms offer streamlined user interfaces and customizable dashboards, empowering administrators to efficiently manage content, track learner progress, and generate reports. Additionally, responsive design ensures a seamless experience across devices, making learning accessible anytime, anywhere.

3. Advanced Analytics for Informed Decision-Making

Data-driven insights are invaluable for understanding learner behavior, assessing the effectiveness of educational programs, and identifying areas for improvement. An LMS equipped with advanced analytics capabilities provides associations with actionable insights into learner engagement, course completion rates, and assessment performance. This data empowers administrators to refine course content, tailor learning experiences to individual needs, and measure the impact of educational initiatives accurately.

4. Seamless Integration and Interoperability

Associations often utilize multiple software systems to manage various aspects of their operations, such as membership management, event registration, and financial reporting. An LMS that seamlessly integrates with existing systems streamlines workflows, eliminates duplicate data entry, and enhances operational efficiency. Moreover, interoperability ensures compatibility with industry standards and allows for easy data exchange between different platforms, facilitating a cohesive and interconnected ecosystem.

5. Dedicated Support and Training Resources

Transitioning to a new LMS may seem daunting, but reputable providers offer comprehensive support and training resources to facilitate a smooth onboarding process. Customer Success Managers (CSMs) work closely with associations to understand their unique needs. They can customize the platform to align with their goals and provide ongoing assistance and guidance. Furthermore, user-friendly interfaces and intuitive workflows make it easy for association administrators to learn and navigate the new system effectively.

Conclusion: Embracing Growth and Innovation

While the prospect of switching LMS providers may initially appear daunting, the benefits of adopting a modern, feature-rich platform far outweigh the perceived challenges. Associations that embrace change and invest in innovative LMS solutions position themselves for long-term success and growth. By prioritizing flexibility, user experience, analytics, integration, and support, associations can provide members with unparalleled learning experiences. Additionally, you can drive engagement, foster professional development, and ultimately, propel the organization forward in an ever-evolving educational landscape.

The post Why Associations Should Consider Switching Their LMS appeared first on InReach Continuing Education Management System.

Welcome to InReach CE

Welcome to the latest edition of the InReach CE newsletter! We’re thrilled to bring you inspiring success stories, expert tips, and product updates that show how InReach CE is helping organizations create, deliver, and share exceptional educational content that drives continuous learning and professional growth.

Transform Your Webinar Recordings into Lasting eLearning Content

Webinars are a powerful way to deliver valuable educational content in real time, but what happens when the live session ends? With InReach CE, you can easily transform your recorded webinars into enduring, multimedia-rich eLearning resources.

Extend the life of your events by converting them into accessible, on-demand courses that learners can revisit anytime, anywhere. This simple transformation maximizes the value of your educational content while promoting ongoing engagement and lifelong learning.

Expand Your Educational Content with the InReach SharingNetwork

Grow your audience and amplify your impact with the InReach SharingNetwork. This innovative platform allows organizations to share, distribute, and monetize their educational content across a vast network of trusted partners.

As a SharingNetwork partner, you can expand your reach, access high-quality educational content from other organizations, and earn revenue through our equitable revenue-sharing model. It’s a win for learners, content creators, and distributing partners alike.

Seamless Onboarding for a Smooth Transition

Switching to a new Learning Management System (LMS) can feel overwhelming, but our white-glove onboarding ensures a seamless experience. The InReach CE team works closely with you to customize your setup, migrate your educational content, and train your staff for success. With InReach, you’ll be supported every step of the way.

Realize the Full Potential of Your Educational Content

Your educational content deserves to do more. With InReach CE, you can easily monetize your courses, webinars, and training materials to create sustainable revenue streams. Our platform helps you organize, deliver, and market your continuing education content to the right audience—whether you’re offering live sessions, on-demand modules, or comprehensive learning paths.

Engage and Inspire Your Learners

Engagement is the heart of effective educational content. InReach CE delivers dynamic, interactive learning experiences with features like quizzes, gamification, multimedia videos, and discussion forums. These tools empower you to turn your educational content into an immersive learning journey that keeps learners motivated and coming back for more.

Tailored LMS Solutions for Every Organization

Every organization has unique educational content needs. That’s why InReach CE offers fully customizable LMS solutions that scale with you—whether you’re a small nonprofit, a professional association, or a large institution. Our expert team partners with you to design a platform that supports your mission, audience, and growth goals.

Success Stories: See the Impact of InReach CE

Our partners are transforming how they deliver educational content—achieving greater reach, higher engagement, and stronger revenue performance. Hear firsthand how InReach CE is helping organizations elevate their continuing education programs and meet the evolving needs of modern learners.

Join the InReach CE Community

Ready to unlock the full potential of your educational content? Join the InReach CE community today and discover how our all-in-one platform can streamline your continuing education delivery, expand your reach, and empower lifelong learners.

Contact us to schedule a demo, explore our SharingNetwork, or learn more about how InReach CE can help your organization grow through smarter educational content management.

Thank you for being a valued member of the InReach CE community. Together, we’re building the future of continuing education—one piece of educational content at a time.

— The InReach CE Team

The post Unlock Your Educational Content: Full Potential with InReach appeared first on InReach Continuing Education Management System.